Backstage at our lingerie shows is often where the most fun is to be had. There's nothing quite like playing dress up. For a designer seeing those garments take to flesh is like painting onto canvas - it's the reality of the idea. The realisation of the projection.
Often we get the opportunity to show our collections at events and parties. The behind the scenes pics from this particular show took place at a trendy sushi bar in Cape Town's Cape Quarter. Ruby's friend Gavin Goodman went backstage and had the opportunity to capture the festive array of lingerie looking good. These pics have a real cinematic feel - we love them! Enjoy.